Amazon Prime Day 2025 ends tonight, and this is your last chance to shop some of the best deals of the year in the beauty and wellness category. During the four-day sale, which is exclusive to Prime members, you can still find major savings on tech, kitchen appliances and other popular product categories.
As a shopping writer for NBC Select, I regularly cover major events like Prime Day, Black Friday and Cyber Monday, so I know how to separate real deals from hype. I spent weeks reviewing thousands of discounts to highlight the best Prime Day beauty and wellness deals. Every product I recommend below is highly rated, at least 20% off and at its lowest price in at least three months.
This list will be updated throughout the final day of Prime Day, but many deals are already starting to sell out. If you see something you want, don’t wait — prices go back up soon.
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Best Prime Day beauty deals
You can use this teeth whitening kit — which is an NBC Select Wellness Award winner — to gently remove both old and new stains in as little as two weeks, according to the brand. Each pack comes with 18 treatments, all of which use enamel-safe hydrogen peroxide as the key whitening ingredient.
This Laneige lip mask is one of our absolute favorites — it has oils, butters and antioxidants to hydrate and protect your lips overnight. Our editors love that it keeps their lips feeling soft and moisturized, and say it’s great for soothing irritation and dryness in the wintertime.
You can use this viral shower oil to cleanse your skin in the shower and even replace your shaving cream. It has hydrating sweet almond oil, which gives it a vanilla-almond scent that NBC Select updates editor Mili Godio says is not too overpowering.
The Dyson Airwrap has three attachments that allow you to blow dry, curl and volumize your hair, according to the brand. It also has three airflow speeds and three heat settings, along with a cooling “cold shot” feature.
Former “The Traitors” star Dorinda Medley told us she loves using these wipes to take off her makeup on the go. The disposable wipes are infused with micellar water to help you remove makeup, oil, bacteria and more without pulling or tugging, according to the brand. There are two packs, which have 25 wipes each.
This Oral-B electric toothbrush helps protect your gums with a pressure sensor, which lets you know if you’re brushing too hard, according to the brand. It has three cleaning modes, and lasts up to two weeks on a full charge.
Sun Bum’s Daily Face sunscreen made the top five on our 100 best sunscreens ranking, and this body spray version has the same broad-spectrum SPF 50 protection. It has vitamin E to moisturize your skin, plus it’s noncomedogenic, which means it won’t clog your pores. It’s also water-resistant and reef-safe, making it ideal for a day at the beach.
This body wash has glycerin to protect skin from dryness and provide moisture that lasts all day, according to the brand. The gentle, gel formula makes it great for sensitive skin. It’s available in a variety of scents and has easy-to-use pump packaging.
This moisturizer is fragrance-free, gentle and absorbs quickly into the skin. It has ceramides and niacinamide to hydrate skin, and layers well underneath makeup. A little also goes a long way with this moisturizer — NBC Select reporter Zoe Malin says that since she doesn’t need to use a lot at a time, the tube tends to last a while.
Malin uses the curly-hair version of this anti-frizz spray daily, and says it smooths out her curls while locking in definition. The heat-activated polymers in the spray protect your hair from moisture, preventing frizz and helping your hairstyle stay shiny, healthy and intact, according to the brand.
This is one of my favorite body washes because of how hydrated it makes my skin feel. It has glycerin and phyto lipids to moisturize the skin, and changes from an oil into a lather once it interacts with water, according to the brand. It’s also formulated for all skin types.
We’re big Grace & Stella fans at NBC Select, and you can shop the brand’s bestselling under eye masks for 52% off this Prime Day. They have amino acids and hyaluronic acid, which help to brighten and hydrate your skin, along with sea moss to reduce fine lines, according to the brand.
This cream, best used on damp hair, is formulated to be an all-in-one product that separates, defines and moisturizes curls, according to the brand. It has argan oil for hydration and vegetable protein for repairing split ends.
This essence is lightweight and moisturizing, and comes recommended by experts as a great option for all skin types. The key ingredient, snail mucin, moisturizes skin and smooths out texture, and it’s gentle enough for daily use (which is why it’s a longtime staple in my skin care routine).
Hair masks are a great wash day boost: this Shea Moisture mask uses manuka honey as a humectant to moisturize dry hair, according to the brand. It also uses fig extract and baobab for added fortification. It’s best used on clean, wet hair and should be left on for at least five minutes, according to the brand.
If you have damaged hair, this conditioner may be just what you’re looking for. It has citric acid, which helps strengthen weak hair bonds, and helps to address frizziness and dullness, according to the brand. It also protects hair from heat of up to 450 degrees Fahrenheit.
This oil-free primer has a gel texture that smooths and blurs fine lines while helping your makeup last longer, according to the brand. Vitamin E and A softens your skin under the makeup, while antioxidants protect your skin from environmental damage.
This vegan lip balm has maracuja oil and grapeseed oil for hydrating and firming lips, according to the brand. The glossy, pigmented formula comes in a range of shades, including rose, hibiscus, fig and more. It also has a vegan formula, and is free of parabens and sulfates.
Nécessaire’s deodorant has mandelic acid as the key ingredient, which combats odor, bumps and discoloration in your underarms, according to the brand. It’s free from aluminum and baking soda, and is safe for sensitive skin.
This leave-in hair milk is a great natural hair heat protectant, and helps hair stay soft without feeling too heavy. It has coconut oil and fennel seed, which retains hair’s moisture and lustre while reducing frizz, according to the brand.
This body lotion is lightweight, absorbs quickly and doesn’t rub off when you get sweaty, which is why it’s one of my summer favorites. It also has collagen and vitamin B to firm and soften your skin, according to the brand.
This is one of my all-time favorite cleansers — I love its gentle formula and how it cleanses without stripping my skin or making it feel overly dry. It has panthenol and ceramides to help your skin retain its moisture, according to the brand.
Differin Gel is one of my favorite acne treatments because of how gentle it is on skin. It has 0.1% adapalene, which is a retinoid that treats breakouts, blackheads and inflammation. NBC Select editorial director Lauren Swanson says that although her skin can’t usually handle retinoids, Differin is “gentle and effective” at reducing her acne.
More Prime Day beauty sales
- 30% off Bioderma Micellar Water
- Up to 30% off Paula’s Choice skin care
- Up to 40% off Elemis products
- Up to 30% off Laneige skin care
- Up to 30% off Olaplex hair care
- Up to 50% off First Aid Beauty skin care
- Up to 20% off The Ordinary skin and hair care
- Up to 29% off Ouai hair care
- Up to 20% off Topicals
- Up to 40% off Naturium skin and body care
- Up to 20% off Supergoop! Sunscreens
- Up to 30% off Color Wow hair products
- Up to 30% off Glow Recipe skin care
- Up to 53% off Waterpik oral care
- Up to 30% off Biossance formulas
- Up to 20% off Hanni body care
Best beauty sales at other retailers
- Walmart: Shop deals on top-rated skin care, hair care and more during the Walmart Deals event.
- Target: Target Circle members can save on beauty and self care across categories during Target Circle Week.
- Ulta: Shop the Big Summer Beauty Sale through Jul. 19
- Herbivore: Save up to 30% off select skin care
- Ilia: Save up to 20% off select beauty products
- Dermstore: Save up to 25% off select skin care during the Dermstore Rewards Members Sale
How I found the best Prime Day beauty deals
As a writer for NBC Select, I’ve tried hundreds of products and have written about beauty topics like the best mineral sunscreens, hyaluronic acid products, natural hair masks and more. All of my recommendations above are based on NBC Select’s previous coverage and reporting. I also included products the NBC Select staff tested, including Wellness Award winners. I ran each deal through price trackers like CamelCamelCamel to ensure products are at their lowest price in at least three months. All the products I recommend are highly rated with at least a 4.0-star average rating from hundreds of reviews.
Why trust NBC Select?
I’m an associate reporter for NBC Select who has covered deals and sales for two years. To round up the best discounts on beauty items during Prime Big Deal Days, I found highly rated products at their lowest price in at least three months.
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