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NBC News

An exclusive new club at USC: The next wave of social media stars

Catch up with NBC News Clone on today's hot topic: At The University Of Southern California Aspiring Influencers Forge New Career Paths In Social Media 80625221660 - Breaking News | NBC News Clone. Our editorial team reformatted this story for clarity and speed.

05:49

At the University of Southern California, students are opting in to a new kind of career: influencing. USC has a student-run club called Reach, where Gen Z can learn how to turn themselves into a brand and monetize that success, and a class, Influencer Relations, that teaches students the new rules of public relations and the influencer ecosystem.

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