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NBC News NOW
American Eagle faces backlash over Sydney Sweeney 'great genes' ad
Catch up with NBC News Clone on today's hot topic: American Eagle Faces Backlash Over Sydney Sweeney Great Genes Ad 244232773966 - Breaking News | NBC News Clone. Our editorial team reformatted this story for clarity and speed.
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An American Eagle ad featuring Sydney Sweeney is drawing criticism over its “great genes” tagline, with some calling it racially insensitive. The brand defended the campaign, saying proceeds from the denim benefit a mental health nonprofit.Aug. 1, 2025
