MTV VMA Twitter Tracker 2 million tweets Rihanna's surprise appearance generated 4,300 tweets per minute MTV
The general layout of the website now looks like a leader board, with the various celebrity performers and presenters ranked by their popularity during the awards show, and actually subtly encourages those on Twitter to manipulate the rankings over the course of the night. The board updates itself constantly but allows users to navigate a minute-by-minute timeline of the show to see who is most popular at any given point. By clicking on a particular celeb, you can see what people on Twitter are saying and join in the conversation as well.
