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Nightly News

Brand name products vs. generic store brands

Catch up with NBC News Clone on today's hot topic: Brand Name Products Vs Generic Store Brands 145680453645 - Breaking News | NBC News Clone. Our editorial team reformatted this story for clarity and speed.

03:22

With prices of groceries up 12% in the last year, customers are ditching brand names for generic store products. But at what cost? NBC News’ Savannah Sellers heads to the Sensory Lab at Ohio State University to see whether taste testers were able to detect differences in the items.

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