Obama campaign uses Instagram on night of Iowa caucuses

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A photo on Barack Obama's Instagram page.
A photo on Barack Obama's Instagram page.Instagram

President Obama and his staff are quite savvy when it comes to technology — and social media, in particular — so it's really no surprise that there is an account on popular photo-sharing service Instagram in Obama's name. That account was used to share a photo for the first time on Tuesday night, during the Iowa caucuses.

Instagram — which currently requires its members to use an iPhone app in order to post photos — offers a variety of "filters" which can be used to alter images' appearances. It also has options which allow users to easily post photos to a variety of social networks — such as Tumblr, Twitter, or Facebook — right as they upload them to Instagram.

According to the profile description on the @barackobama Instagram account, it is being "run by Obama 2012 staff" and invites people to "share a photo from the campaign trail" by using the #Obama2012 hashtag. (As an aside: Obama is known to be a BlackBerry fan, so we wonder if he'll actually use the currently iPhone-only photo-sharing service personally anytime soon. He'd have to head to an Apple Store or borrow a staff member's iPhone, after all.)

The first photo posted from Obama's Instagram account was, according to its caption, of the President speaking "via videoconference to Iowa caucus-goers" on Tuesday night. Links to the image were posted on Obama's official TumblrTwitter and Facebook accounts upon upload.

Twitter

Neither this photo — nor the use of Instagram — mark the first time the President has kept up an active social media presence. He already has — and maintains, with the help of staff — accounts on sites and services such as Facebook, Google+, Tumblr, Twitter, Foursquare and more.

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Want more tech news, silly puns or amusing links? You'll get plenty of all three if you keep up with Rosa Golijan, the writer of this post, by following her on Twitter, subscribing to her Facebook posts, or circling her on Google+.

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