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Why Apple's Burberry hire really isn't so baffling

This version of Wbna53286485 - Breaking News | NBC News Clone was adapted by NBC News Clone to help readers digest key facts more efficiently.

Apple's hiring of Burberry's Angela Ahrendts shows Apple is a luxury brand first and a technology company second.
/ Source: CNBC Technology

Apple's hiring of Burberry's Angela Ahrendts shows Apple is a luxury brand first and a technology company second.

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